5 mins read

Brave New Dads

Now heres a concept that would have made my ’70s mom spit out her martini: Dads who kvetch about the frustrations and joys of changing diapers, setting up playdates, and the best products to use to clean vomit off a highchair. What would have amazed her even more: hundreds of these dads gather annually at daddy conferences. The get-togethers are just as glitzy as marketing-to-moms conventions, with the dads events sponsored by mammoth brands such as Honda, Dove, Kraft and Huggies.