Why is your personal brand important? Whether you are searching to change careers or grow your network, building a personal brand is worthwhile. Your personal brand is how you promote yourself. Have you ever Googled your name? What comes up in the search when you do? How does the world see you, and how are you mentioned? Personal branding is a great way to influence people's … [Read more...] about How To Invest In Your Personal Brand When Finances Are Tight
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How to Spread The Word About Your Craft Business
The ability to work from home as a mom is an amazing privilege, and something that more and more moms are looking for. While many choose to go back to school, or talk to their current bosses about working from home, a growing number of moms are turning to the business of homemade crafts. In fact, there’s one woman that makes nearly $1 million a year with her Etsy shop, … [Read more...] about How to Spread The Word About Your Craft Business
Business Travel Shortcuts For The Working Parent
Last winter, I tried five times, unsuccessfully, to take a business trip from New York to Phoenix. On all five attempts, my flight was delayed and then cancelled for weather-related reasons. In my view, this really meant five wasted trips to the airport and dozens of hours I will never get back. For us working mommies, every minute counts and I’m always on the hunt for ways to … [Read more...] about Business Travel Shortcuts For The Working Parent
Back-to-School Business Trip Tips
Most of us survived, more or less, the first week or two of back-to-school chaos. Our kids hopefully have all the backpacks, textbooks, and sharpened pencils they need. We’re all coping with those nasty alarm clocks that have the gall to buzz while it’s still dark out. Now onto phase two: mastering our own absence when our kids are in school. Leaving your kids behind … [Read more...] about Back-to-School Business Trip Tips
When Bad Parenting IS Our Business
I can imagine few things more horrifying than living for months on a 36-foot sailboat with a 3-year-old and 12-month-old.You’d have to pay me, oh, about 20 million bucks to step foot onto a small sailboat with two young kids.And even then, I wouldn't do it. I wouldn't even take kids that age on an ocean liner cruise ship. For the simple reason that I would be endangering the … [Read more...] about When Bad Parenting IS Our Business