Search Results for: facebook marketing
When Girl-Power Marketing Accidentally Does the Opposite
A few weeks ago, start-up toy company GoldieBlox posted this video and the interwebz exploded, as they say.And at first, all caught up in the cuteness of the three little actresses and the cleverness of the way the brand altered the lyrics to Beastie Boys song Girls to accompany this spot (apparently without the Boys permission, but thats not the point), I got excited watching it.And then like a mosquito bite on …
How To Invest In Your Personal Brand When Finances Are Tight
Why is your personal brand important? Whether you are searching to change careers or grow your network, building a personal brand is worthwhile. Your personal brand is how you promote yourself. Have you ever Googled your name? What comes up in the search when you do? How does the world see you, and how are…
11 Tips For Stay-At-Home Moms Who Want To Go Back To Work
Stay-at-home moms: Dont fall for the media chatter that opting out of work to raise kids will sound the death knell for your career. It IS possible to get back in. You just need some advice and inspiration.Remember, as a full-time mom, you opted in to the most important job in the world – raising the next generation of capable and responsible adults. There’s no need to regret your decision; it was the …
How To Build A Website For Independent Sales Reps
Women earning extra (or sole) income as independent sales representatives isn’t a new trend of the 21st century. There have been “Avon Ladies” for decades, and your own mom probably attended or hosted her fair share of Tupperware parties. Of course, the main difference these days is technology. Leveraging social media to host virtual sales…
He Said, She Said: Helpfulness At Home
It’s January and in my job helping brands market to you, that means it’s time for experts to announce what the “new” marketing-to-moms trends will be for the new year. And every year for the past several, the “new” thing has been the same “old” thing: dads. A lot of chatter in the marketing-to-moms space…