Search Results for: corporate marketing
My Archaeology Dig Through a Purse From the Past
Seven years ago I left my full-time corporate marketing career. I didnt know it was the end at the time. I was too addle-brained to take in any long-term trends, the result of running a weekly magazine, editing Mommy Wars, and frantically caring for my kids, ag
Meet the Single Mom Taking the Beauty Industry by Storm
For decades, the beauty industry has helped shape the narrative around femininity and played a major role in the evolution of consumerism and gender norms as they exist today—the good, the bad, and the ugly. But, one mom is painting a new narrative around beauty, and the beholder, using the brushstrokes of self-love, radical inclusivity,…
From Mayweather to Ray Rice: Decoding Sports Media’s Bias Against Women
The past year in many ways has been a very good one in our country’s fight to end violence against women. Last fall, there was intense outcry following the release of the elevator video showing Baltimore Raven’s running back Ray Rice punching his then fiancée. Following that watershed moment, President Obama and Vice President Biden…
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Can’t We Be Girl Scouts and Barbies?
Mattel and Girl Scouts of America announced a new $2 million, three-year partnership in March. The topline is pretty simple: girls in a local scout troupe can earn a new Barbie Be Anything, Do Everything participation patch to sew on their uniforms. Sounds great to me. A simple way for an underfunded non-profit to earn some serious coin to keep doing good for Americas girls. So why does this partnership spew controversy? Actually, there …