Search Results for: advertising events
Three Ways to Get Present and Cherish the Moments
Do you ever know how someone really feels? It’s hard to tell, as we live in a time of so much noise and distraction. People are tuning in less to each other and paying more attention to the technology, social media, advertising messages, the news, and other external disturbances around them. Being able to recognize…
From Mayweather to Ray Rice: Decoding Sports Media’s Bias Against Women
The past year in many ways has been a very good one in our country’s fight to end violence against women. Last fall, there was intense outcry following the release of the elevator video showing Baltimore Raven’s running back Ray Rice punching his then fiancée. Following that watershed moment, President Obama and Vice President Biden…
Girls: One of the Fastest-Growing Sports Markets — and Most Ignored
Last August, a girl made sports headlines. Mo’ne Davis, 13, appeared on the cover of Sports Illustrated after she became the first girl to pitch a shutout game in Little League World Series history. Wait a minute. A teenaged girl on the cover of SI. Not wearing a bikini? Another young female athlete also recently made the news.…
Tuning Into Your Mom Intuition
Women do have a sixth sense and it becomes extremely acute after a woman gives birth. From my twenty years of practice I have observed that most woman do not trust their intuition and spend too much time pushing it away rather than listening to it.
Brave New Dads
Now heres a concept that would have made my ’70s mom spit out her martini: Dads who kvetch about the frustrations and joys of changing diapers, setting up playdates, and the best products to use to clean vomit off a highchair. What would have amazed her even more: hundreds of these dads gather annually at daddy conferences. The get-togethers are just as glitzy as marketing-to-moms conventions, with the dads events sponsored by mammoth brands such as Honda, Dove, Kraft and Huggies.