Search Results for: marketer
The Nag Factor: How Marketers Use Kids To Sell Junk Food
I took my 4-year-old to the grocery store yesterday for our regular semi-weekly trip. He rode in a plastic race-car cart and mostly talked to himself or made various vocal observations about how long the trip was taking (ahem). But when we got to the cereal aisle, he was suddenly completely engaged. (You know where this is going, dont you?) Mom! Stop! I want that! Go back! See that one! LETS GET THAT! he shrieked giddily.
How To Invest In Your Personal Brand When Finances Are Tight
Why is your personal brand important? Whether you are searching to change careers or grow your network, building a personal brand is worthwhile. Your personal brand is how you promote yourself. Have you ever Googled your name? What comes up in the search when you do? How does the world see you, and how are…
Are Breast Enlargement Pills Dangerous?
Breast enlargement pills promise that you can go up a cup or two the natural way, with some marketers claiming that it only takes a month or two to notice pronounced results. But natural breast enhancement supplements, which contain a cocktail of herbs and other botanicals, may not be as safe as you think, says the U.S. Food and Drug Administration. Moreover, they’re not likely to give you the eye-popping results you so desire.
Slackers No More: Gen X Parents Raising Amazing Gen Z Kids
Word on the street is that Generation Z is the most significant generation in modern history. As their parents, of course we know our kids are special. But what makes researchers and marketers also say Gen Z is so unique and important? And how have we, their Gen X parents, helped shape them into such…
He Said, She Said: Helpfulness At Home
It’s January and in my job helping brands market to you, that means it’s time for experts to announce what the “new” marketing-to-moms trends will be for the new year. And every year for the past several, the “new” thing has been the same “old” thing: dads. A lot of chatter in the marketing-to-moms space…